PR Stunt, 2005

Chicago the Musical, the USA production with an all star South African cast, was my first PR gig when I started DIVA PR in 2005. For some mad reason, I thought it a good idea to dress up as a Chicago dancer & go on the roof of Artscape to draw attention to the banner that had just been placed on the top of the building... crazy!! But the stunt did the job: created the first awareness of the show that turned out to be one of the most successful to grace the Artscape boards.

 

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